Co-creation according to a cradle-to-cradle approach
Fonds d’urbanisation et d’aménagement du Kirchberg
As part of the launch of a new pilot process entitled ‘Positively defined co-creation process according to a cradle-to-cradle approach: Celebrating diversity for a long-term healthy growth’, the Kirchberg Fund has adopted a novel systemic approach for which the press and web communication has been entrusted to Services for Creatives.
Web and press communication
In view of the development of the Kirchberg plateau, the Fund's mission is constantly evolving to meet new challenges. One of the Fund's objectives is to achieve a diversified and quality territory that is a great place to live and work, now and in the future. Conscious of its role as an initiator of innovative projects and in order to offer a global response to the challenges facing society and the consequences for its future, the Fund has developed, together with C2C experts, a new approach to co-create projects in line with the C2C philosophy (cradle-to-cradle).
The Fund therefore intends to foster the development of responsible projects, with a positive impact for both the site and its users. The idea is to do good (as opposed to 'less bad'), and to pass on a positive heritage to future generations.
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